Find Out What Clients Really Think
About your business… and use global rankings to rate yourself against the competition
Do You Really Know What Clients Think Of Your Business?
You Could Be Losing Clients Right Now For Silly Reasons.
Here’s How To Prevent That From Happening…
Many business owners wear rose-tinted spectacles when it comes to client experience.
They fall into the trap of thinking their staff treat every interaction like they would… and that a low volume of complaints equates to lots of happy clients.
Unfortunately, that’s not always the case!
In fact, you could be losing clients (and sales) at this very moment. But because 96% of dissatisfied clients will simply switch to your competitors without complaining, you may never know what’s going wrong.
That’s why if you’re not properly tracking what clients really think about your business, you cannot know for certain how you rate against the competition.
How can you measure client experience
effectively and prevent this from happening?
While there are a variety of different methods, I believe one of the most effective ways to quantify client experience is the Net Promoter Score® (NPS®).
The NPS® is an internationally recognised tool that gauges the loyalty of your clients and can be used as an indicator of future growth.
It’s an incredibly powerful forward-looking indicator that tells you how happy your clients are and whether your business is trending towards success or stagnation.
However, to apply the NPS® effectively, you need extensive training. I have a Net Promoter® Certified Associate Qualification, which means I studied the NPS® thoroughly and the relevant exams. I have also applied the NPS® countless times in real circumstances.
If you’re interested in finding out what clients really think of your business, contact me today to find out more.
Net Promoter® and NPS® are registered trademarks of Bain & Company, Inc., Fred Reichheld and Satmetrix Systems, Inc. Net Promoter SystemSM and Net Promoter ScoreSM are trademarks of Bain & Company, Inc., Fred Reichheld and Satmetrix Systems, Inc